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Starbucks Takes Mobile To The Next Level

starbucks delivery

Starbucks has always been one of the biggest names in the worldwide coffee industry and their name and logo very well known amongst coffee drinkers. As the economy grows and changes, so must businesses in order to succeed and Starbucks is no exception. With the spike of smart phone users comes the greater ability to multitask and work on the go. Starbucks has sought to tap into this resource by trying out a mobile pre-ordering app that will allow customers to order and pay for their beverages ahead of time so that you may have the ability to just walk in and out with your order.

starbucks delivery van

However, this is merely just the start for CEO Howard Schultz. His vision is that this mobile app will run smoothly and achieve what no other worldwide coffee company has done, become a delivery service as well. The idea is similar to the pre-ordering on the mobile app, except somebody will deliver it to you while you are working at your desk. Feeling a little hungry too? No need to fret as their foods will be on the delivery menu as well!

starbucks delivery 2

While I am in love with this idea, I foresee a few possible issues that could arise. What happens if only one or two people in an entire office are the only ones to order a coffee? Will that stretch the deliverers too thin with small orders? How will they keep the coffee at the peak temperature for the duration of the delivery? I am sure all of these questions will be answered and dealt with as the mobile app works out some of the kinks. Starbucks delivery will be the talk of the coffee town until it is scheduled to debut in mid to late 2015.

What do you think about being able to have coffee delivered to your office?

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Coffee Aids The American Dream

Starbucks college plan
The “American Dream” is a term that has been used by many far and wide. Often, it is synonymous with getting a college degree. But as we grow as a nation, so does the tuition of many schools. This makes it hard to get a degree or to come out of school debt free. In an effort to better the definition of the “American Dream”, Starbucks is creating a program to help their partners (employees) achieve their full degree of education.

Starbucks ASU

By pairing with Arizona State University, Starbucks and their other chains, such as Teavana and Seattle’s Best, are working to help their partners achieve a full education while they work 20 or more hours at the stores. They are offering partners the opportunity to finish their bachelor’s degree with full tuition reimbursement.

Starbucks cap

This program has been called Starbucks College Achievement Plan and we are amazed at what a generous opportunity this is for their employees. The partnership with Arizona State University involves an online curriculum so that each employee/student is not required to go to the campus in Arizona. Astonishingly, despite all of the help that Starbucks is providing, they do not require you to remain an employee after you receive your degree. This generous program aims to address the growing college dropout rate and the college loan debts that may hurt or discourage some from an opportunity at an education that we should all have the chance for.

Here’s to Starbucks to help further the “American Dream” for so many individuals, we raise our mugs to you.